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CRM Tips for Business Leaders

05/11/2011 at 9:26 am

Deciding to get on board with CRM is one of the best things a company can do to secure its place at the top of the market pyramid. After all, what’s more important than customers? If you’ve ever taken an economics course (and even if you haven’t), you know that supply doesn’t mean much unless…

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CRM Makes Managing All Types of Relationships Easier (Except Maybe the One with Your Spouse)

02/08/2011 at 2:58 pm

Valentine’s Day is just around the corner, which has us thinking a lot about what it means to successfully manage a relationship, whether it’s with a wife, a husband, a girlfriend, a boyfriend … or a customer. Obviously, these two types of relationships are wildly different. One is intimate and loving, while the other is…

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The Benefits of Customer Relationship Management

11/12/2010 at 3:50 pm

Without customers, no business could succeed. That’s why carefully monitoring your relationship with the people who buy your products and services is one of the best things you can do for yourself as a business professional. Some of the most successful companies in the world have built their images around the notion that they truly…

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ERP trends for the second half of 2010

08/23/2010 at 10:17 am

A field as dynamic and complex as enterprise resource planning is always shifting and changing to meet the mercurial needs of businesses. ERP vendors are always working to customize and update their offerings to remain as relevant as possible – and the way they price their products is no different. Now that we’re more than…

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Serving as the New Selling: Use CRM for Success

07/08/2010 at 10:22 am

When you think of the role of a customer service agent, the stereotype that comes to mind is a disgruntled consumer calling and a service agent desperately trying to appease them. Still, some experts say that in the trying climate – where consumers are hesitant to spend their limited dollars on just anything – serving…

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Build Your Brand with Customer Relationships

06/24/2010 at 10:18 am

What makes major companies like Target or Netflix so popular? When you ask brand loyalists about their favorite companies, a lot of times they talk about great customer service. Sometimes, they can only express their enthusiasm by professing they “love” a business. To get your small company going, you need to leverage that loving feeling…

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Talking with Tact: Customer Service Agents Should Be Ready for Curve Balls

06/16/2010 at 9:20 am

Clients. Businesses can’t live with them, can’t live without them. Sometimes consumer requests can be pretty crazy. British Telecom recently released some dialogue from its call service center, and it sounds more like a veritable “Who’s on First” than a client and service agent’s interaction: Service Agent: Can you click on “My Computer?” Customer: I…