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Track Your Tweets to Monitor the Buzz on Your Brand

07/01/2010 at 10:35 am

When one friend spreads a rumor about another, don’t you want to step in to stop it before it does any major reputation damage? As in the real world, you should keep track of what friends are saying in the virtual world – especially when they’re saying things about your company. Social media is an…

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Get More for Less with Social Marketing

06/23/2010 at 10:16 am

What if you could reach more than 400 million potential clients in one marketing move by setting up a free online account? Maybe you can. With more than 400 million users on Facebook, social media is proving to be one of the most cost-effective strategies for lead generation. In fact, an eMarketer report shows that…

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Some Random Thoughts on Social Media

06/11/2010 at 2:00 pm

I have had several idea revolving around social media in my head recently and it seems none of the have evolved. So, my post this week is modeled after economist Thomas Sowell calls “Random Thoughts on the Passing Scene.” “What is the ROI of social media?” is a non-sense question. This is like asking what…

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Look Before You Leap When it Comes to ERP

05/06/2010 at 12:27 pm

If your business is going to implement an ERP system, it certainly helps if the managers understand that system and have a good idea of what it will take to get it in place. This may seem obvious, but instances of management leaping into ERP without knowing exactly what they’re in for are all too…

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Facebook – Business Friend or Foe?

05/04/2010 at 4:48 pm

Based on a review of over 13 billion web URLs visited by users at businesses in the first quarter of 2010 Managed Security Services company Network Box pronounced Facebook the #1 business traffic generator on the web for that time period. According to their study Facebook generated 6.8% of all traffic from business users. This…

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Five Essential Social Listening Tools

04/21/2010 at 2:16 pm

If social media is all about transferring power to customers, then why do so many businesses march to a drum-beat from 1999? The ways businesses traditionally communicated with customers and prospects in the past can best be described as push marketing – copious amounts of information sent out by way of websites, email, direct mail,…

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Become a Fan of Sage ERP on Facebook

04/19/2010 at 7:38 am

The day which you’ve been hoping, waiting and pleading for has finally arrived! Sage ERP Solutions has a fan page on Facebook. Sign up today and you’ll be able to read the latest posts from the site – and comment on them – right from within your Facebook account. You can expect to read news…